Timberland Specialty Store by GCS & LODA, Philadelphia – Pennsylvania
Posts Tagged ‘footwear’
Engage designs & delivers kinetic structure for designer shoe manufacturer’s new Covent Garden retail outlet. Comprising 21 clear acrylic boxes each displaying a single Melissa shoe, the bespoke DMX-controlled kinetic sculpture is the centrepiece of the store’s creatively styled contemporary interior.
The fixture system was designed to be more a collection of furniture, featuring hand crafted brass and timber tables, shelving units with slabs of cement and monolithic plinths combining with leather screens to create multiple merchandising opportunities and a journey for the customer to discover the various ranges within the seasonal collection.
A modular grid of brass display units lines the store, made from brass that has been etched and brushed for extra tactility in a nod to the footwear purveyor’s emphasis on craftsmanship. Meanwhile, bronzed glass brings in warmth to the two different volumes – dedicated to men’s and women’s collections – as does polished walnut panelling.
The design has many influences, from mid-century modern to Scandinavian design while still feeling right at home in its Canadian environment. A few of our favorite features include the black & white “fake” breeze block graphic, the custom light fixture over the cash desk and the pops of bright royal blue on the fixtures.