The store design takes up the rounded shape of the glasses that is reflected in many building and design elements. The two facing display walls present glasses in metallic-look cylinders, creating a kind of wall mosaic that dissolves with the arrangement of the tubes towards the shop window.
Posts Tagged ‘glass windows’
Iron and glass inner doors that are reminiscent of the glass windows of artisans’ workshops and that divide halls and rooms, designer items, vintage elements, soft shapes and refined materials with an industrial ‘mood’ are the elements that create the building’s style and that adjust the halls and rooms to the purpose they are used for.
The project arises from the need to renovate the old medical office-library of the town, a single floor, long and narrow building, 33.50 m x 8 m, which focuses its main facade south. Half of the building is not in use with the transfer of the library to the new House of Culture; this coupled with the demand of a growing population, enables the entire building to be used for medical purposes, increasing the number of consultations, including extraction and pediatrics.
Throughout the space, architects Tiziano Vudafieri & Claudio Saverino have honored the original structure. The exposed brickwork on the bold arched ceiling has been tastefully enhanced with a lightly coloured paint inviting light into the space, thus retaining the building’s original features and ensuring that the bistro retains its authentic core.
Max Mara’s experimentation reaches into the experience within the selling space, conceived as a functional epicentre, representing the products and collections through innovative and technological display concepts, which involve the public through new consumption experiences and knowledge of the product.