We set the brief to be an open and inviting retail space, with a bright and airy feel, while exuding the warm comfort of the Scandinavian attitude. The actual product category would be determined later, so functional aspects of the space were to be designed with an ethereal hand.
Posts Tagged ‘helsinki’
Much of the corner in downtown Helsinki’s main restaurant area has been under renovation and several restaurants have now re-opened. Among them is not just the second-floor Le Roy but also Michel downstairs, also designed by Laajisto and owned by the Center-Inn group that operates over a dozen restaurants in Helsinki.
Working within a very tight schedule, the designers proposed a radical idea of bringing the customer into direct contact with the jewelry. This combined with a flexible visual merchandising concept gave birth to the idea of creating a system of display components rather than a set of fixed display furniture.