The materiality of the building draws on the history of terracotta façades in Leeds, often produced by the local Burmantoffs Terracotta works, providing a modern interpretation of a traditional material.
Posts Tagged ‘john lewis’
We worked very closely with Orla to create a memorable pop-up experience that meets her high expectations and grabs shopper’s attention. The result is a distinctive, lifestyle space that allows Orla’s signature designs – bright, bold and instantly recognizable – to make an exciting statement in a busy department store environment.
Taking our lead from the collection, RFK Architects designed a series of simple, elegant pale timber frame fixtures that compliment the brand values of modernity and quality. The individual components can be combined in a number of ways to create a variety of moods to suit their particular location –whether a pop-up shop or an area within the host department.
The departments are carefully planned to take into account their adjacencies and encourage browsing and cross-selling. Each floor has a square raft of solid ceiling, surrounded by an open ceiling around the perimeter that pushes out into the corners. Walking around that square central zone without the aid of a walkway creates an intuitive circulation that has become a brand signature.
Our new children’s concept, in John Lewis’ Oxford Street flagship, takes the shopper through the heart of each product group, from fashion to nursery and travel, to footwear, toys and crafts. The total experience is improved, including layout, lighting, merchandising, digital integration and customer service.
This set of windows at department store John Lewis is a really strong example of how text can can be used with merchandise to create a clear and visually exciting message. By using a range of products to help write each word for the relevant department, for example ‘dine’ for their china and glass department, they add humour and interest to an otherwise very minimalistic display.