Posts Tagged ‘montreal’
This orange cube also serves as external signage, as the large logo being visible from the street. Set up around it, include an open workspace, boardroom, several closed offices, kitchen and lounge area. In order to emphasize the natural light coming from the windows, the walls and the open ceiling were painted white.
Brousseau’s team set about the re-design from a blank canvas. All existing wood was painted black to create a dramatic contrast against the stone walls, and a 70ft long bar was installed with its front and shelves behind illuminated with LEDs. Bubble chairs were suspended under the staircase and a brand new pizza oven was made visible to diners.
The floor displays were designed to maximize the visibility, the brightness and brilliance of the jewelry, physical ergonomics and security of the product. The success of a jewelry store is strongly attributed to the personality of its salespeople and the relationship that they have with the clientele.
The MEXX boutiques are an exercise integrating the simplicity and creativity of Amsterdam in maximalist and overwhelmingly noisy environments. This is mainly done by integrating noble materials, authentic old world textures, maximizing open and brightly lit space, the endless use of white and the restraint of design in order to leave room for the shape and color of the goods. The openness and clarity allow the client to feel respected and safety.