Flexibility and being able to change the display identity completely was the main focus. Thus, the space offers a three-dimensional experience of the magazine – a creative and innovative world that surprises and invites exploration. Working within this context, the studio proposed a radical concept: two shops in one with the coexistence of contradictory atmospheres.
Posts Tagged ‘netherlands’
Each department is differentiated to evoke the feeling of intimacy within the large store format; inviting customers into the Trophy Room (accessories), Lounge (shoes), Treasure Room (jewellery) and Studio (beauty). The product stories presentation is clean, with materials selected to appeal to the Dutch love of simplicity.