Optic by ORA, Moravske Budejovice – Czech Republic
Posts Tagged ‘Optic’
A key design feature of the new store is a seamless product display wall, based on the convex shape of an eye. With dimmers and programmable LED lights in the display, the wall can be transformed to create various moods and showcase eyewear 24/7. This unique solution was recently announced as a finalist of the coveted Interior Craftsmanship Award.
The exceptional eyeglass designs can be spotted immediately when customers enter the boutique. The metallic gray wall on the left, slashed by floor-to-ceiling columns of light, shows off the precious frames. Each of the trendy pieces shown is delicately placed on a sturdy plexiglas pedestal set between rows of drawers that hold the rest of the stock.
Transparency, semi-transparency, opaque and reflection are the main design characteristics incorporated in the design of the Laskaris Optics shop. The inspiration was drawn from the nature of the eye. These characteristics are spaciously represented by the use of curved forms and curvilinear shapes in the design of objects as tables, service counters and display cases.