The concept of the presentation is based on the philosophy of the High Line in New York. This refers to the now defunct elevated railway line which once linked to the Meatpacking District in Manhattan.
Stationary Online Store? Although it sounds contradictory, presented the best-selling group in Aarhus. From November to December there were steady customers shop online. In the pop-up store from Vero Moda, the collection was shown – but as a photo or on the screen.
I found a photo of a flamenco girl throwing her dress all around with great power and expression. This photo inspired me to make a light with similar drama and expression to spice up our modernistic world.
It is not the easiest thing to present flooring materials in an artful way. The Swedish manufacturer Bolon commissioned the Stockholm based design studio Form Us With Love to develop a visual concept for the new collection of weaving vinyl flooring with environmental care – ‘Botanic’.