Posts Tagged ‘product experience’

Nokia flagship store by Eight Inc., São Paulo

March 14th, 2012

As part of Nokia’s global brand positioning strategy, Eight Inc. has created a unique interactive retail environment that offers consumers a hands-on product experience that extends brand recognition and fidelity and creates a new venue for generating sales.

Audi AreA1 by Schmidhuber + Partner, Barcelona

December 16th, 2011

The AreA1 Roadshow – combining a distinctive mobile brand space and theatrical Driving Experience, to launch the Europe-wide marketing campaign for the new Audi A1. To launch the marketing campaign of the new Audi A1, the Barcelona waterfront was chosen to stage the AreA1, an intensive brand and product experience that combines a distinctive Audi brand space with a theatrical Driving Experience.