Posts Tagged ‘rock’
The museum is set within the rock of the mountain’s peak, in order to create a very particular visitor experience where visitors descend into the mountain’s dark interior to then exit onto a six-meter terrace hanging over the valley, offering spectacular views of the Dolomites and other surrounding mountains.
Noteworthy that design of the restaurant embodies the true disco drive, however, balanced and respectable, like a good single malt. Interior graphically combined with dark gray and red brand colors became the perfect background for legendary rock and ageless disco and of course for high-end cuisine.
A simulated riverbed weaves its way through the store from front to back guiding customers to continue exploring the merchandise while offering a functional division between the hunting and outdoor sections. The towering topographic ceiling, created using various layers of custom cut wood panels, anchors the expansive space and presents a stunning first impression upon entry.
Beyond the escalator is a glimpse of the main upper retail level of nearly 20,000 square feet. The vast upper level was ideal for implementation of themed settings and features particular to product merchandising. Included include; rock climbing walls, a rain chamber, stylized footwear testing hill, and use of natural woods for display walls and fixtures.
Technically, rock is an accelerated blues rhythm. In this instance, however, Rock is a small family of tables inspired by the abundance, exuberance and optimism of the ‘50s -an expressive and sensual project influenced by organic and biomorphic forms which popularized the pioneers of industrial design.