Water runs from shelf to shelf in JamesPlumb’s Aesop store
Posts Tagged ‘shelves’
The conceptual proposal is to approach the product to the maximum expression of freshness. These eggs was literally taken fresh from the nest! Being an organic product, they also must transmit a premium royalty which is represented by his eco-packaging. The cockade shape works perfectly when it’s exhibit at the market shelves.
In order to achieve a maximum of flexibility, we created swing like shelves made of glass and stainless steel chains that are suspended from rails in the ceiling. The height of the shelves can be adjusted in intervals of 20 centimeters, so that the shelves can be adapted based on changing product display requirements.
Travel cases rest on clean white platforms reminiscent of a runway, inviting customers to walk up, take hold and roll them along as they test for the right heft and size. Highlighting the center of the space is the first-ever monogramming station for on-the-spot product rationalization, unique to this location.