Pur is a new generation of wellness shops in Helsinki, bringing various aspects of healthy living together under one roof.
Posts Tagged ‘shop’
The new space offers the entire Patagonia surf line including wetsuits and surfboards by Fletcher Chouinard Designs. The shop fills the partner space of the famous music venue, CBGB’s, and in traditional Patagonia style, the space was altered as little as possible to preserve the building’s history.
The interior is constructed with locally sourced oak and steel and the ingredients are either sourced from artesian farmers, or forged by the Gamsai staff themselves. While creating a clean, modern space, Gamsai doesn’t stray far from the classic beer hall design that frequents Munich, with open bleacher style seating, looking in at the space and bartenders.
The shop “highlights the company’s creative agency approach to branding and product design,” and carries clothing, accessories, handmade objects, printed materials, and other collaborative products. In a clever nod to their Canal Street neighbors, the brand made numerous custom New York souvenirs like a “Taxi!” foam hand, beer koozies, and knock-off perfumes.
Display stands that features every service expectable when encountered with a customer along with maximizing the displayed products, storage space that also has the characteristics of a showcase, lightings that are interconnected with the storage space, and the system table which allows direct contact with the customers while building a strong visual character allowed ongoing communication between the staff and the customers.