The ground floor is dedicated to a mix of merchandise across all categories, including handbags and accessories, and there’s also a salon for fine jewellery and watches. One floor up, along a dramatic staircase embedded in a huge video wall, Dior’s ready-to-wear collections are presented.
Posts Tagged ‘shopping experience’
Unique to Westfield is that one of these touchscreen tables is located outside of the store. A set-back storefront creates a 24-hour brand zone, allowing customers to look at display cars, browse and buy even when the store is closed but the shopping centre is open, for instance if going to Westfield’s cinemas or bars in the evening.
Just imagine: You are buying jewelry in a shop that resembles a fashion magazine in 3D; a shop in which there are no sales staff but rather advisors, who treat their customers like allies, on the same wavelength; a shop in which the presentation does not overwhelm the pieces but rather celebrates them with sensitivity; a shop with entirely new furniture elements and sales concepts.
Bright arrow shaped lights on the ceiling and running lanes painted on the floor evoke a sense of motion and fitness as soon as the customer walks through the welcoming open storefront. Each section of the store is clearly defined making it easier for new and returning customers to find what they are looking for with ease.
Located in Yibin, China, this jewellery retail shop adopts a vision to create a heartfelt and sophisticatedly classic shopping experience to visitors with design reflecting the properties of precious stones in a manner that is environmentally appealing to elevate one’s mood of excitement in the passionate pursuit of something that is personally valuable.