The lighting, the material finishes, the presentation of the products, the storytelling and information delivery, packaging and the sales approach all make a difference. The brand is about creating a lifetime customer, not a one-off sale. The free cup of coffee creates time as well as enjoyment.
Posts Tagged ‘shopping’
To allow tech-savvy consumers to relate personally to its products, Siam Discovery introduced a special smartphone app that divulges details such a brand’s backstory. The app uses location-based services to notify users of the latest offerings and discounts as they approach an area of interest; these features are estimated to increase purchases by up to 45 per cent.
We had the opportunity to create the best sportswear store in Denmark, and we did. At a large retail space, in one of the biggest shopping centers in Denmark, we designed, developed, and built this very special sport and fashion store. Great efforts in layout and creativity concerning function, materials, and visuals have made this shop simply unique.
The Good Kitchen’s branding is designed to be synonymous with delicious meals eaten right there in-store. With this new sub-branding rolled out across serving elements, digital menus and packaging, the result is a branded food experience with an inviting tone of voice that makes it totally irresistible.
Hand-crafted furnishings and selected props are grouped in homey settings, while the natural oak flooring, inset with carpeting in oversized green and white stripes add a playful modern touch. An expansive glass roof in the back of the store allows in lots of natural light, and adds up to the airy feel of the store.