Posts Tagged ‘Shopworks’

The Cooper Aerobics Health and Wellness Centre by Shopworks, Nanjing Loashan – China

May 16th, 2017

One of the main challenges was to specifically target and communicate with Chinese customers whilst maintaining a western brand image. This approach was fundamental in the redesign of the Cooper logo, brand idenitity and Cooper centre concept.

Street Beat sneakers branding by LINII Group and Shopworks, Moscow – Russia

December 10th, 2014

The new STREET BEAT brand and store project was developed by LINII Group and Shopworks. The strategy of the brand was developed with the active participation of the target audience that took part in workshops and idea discussions.