In order to meet the need of sophisticated, yet modern and approachable elegance in everyday life, we created several items of the most essential categories of menswear. We offer original, yet highly functional solutions. The conceptual framework is supported by minimalism and simplicity which lead to refined architectural fashion
Posts Tagged ‘simplicity’
The displays for jewellery, timepieces and leather goods seem to form a landscape along the horizon, reminiscent of the ships and roofs dotting the coastline of Skagen. All of these individual pieces create a panorama for exploration, much like the many personalities that give the town of Skagen its unique character.
The soul of the project is a laminated panel type that was worked out in several experiments of connecting different material types in layers to create a flexible but stable structure. This blank canvas can hold any fashion. The vision was to mix the artisanship of tailoring with manufacturing furniture.
The entire place was devised by the corporative colors and the brand image is around the walls and glasses. The circulation areas are matched by the accents on movement through the floor, while an industrial concept is managed on the ceilings showing the technical installations achieving a taller space and better natural illumination.
French duo Remy Clémente and Morgan Maccari, known as Bonsoir Paris, showed this pop-up concept store for Swedish clothing brand COS in Milan. Like the brand, the focus was on rational simplicity and function, a refreshingly low-key contrast to Design Week installations that aimed to dazzle with lights, colour and movement.
Inside, the new design aims to create a fresh and welcoming environment where customers are encouraged to browse and buy rather than be sold to. All devices in the store are live as plastic dummy handsets have been removed. This enables customers to try out different handsets for themselves rather than wait for a member of staff to demonstrate the phones for them.