We generated a space that represents the luchador lifestyle mixed with the the feeling of the tribunes of a lucha libre arena. The colors and textures are representations of the luchador mask and simple materials that can be found on a puesto de tacos.
Posts Tagged ‘textures’
The project main objective was to expose the entire collection of fabrics, ribbons and accessories in a factory stripped environment. We chose to use neutral materials and colors with black and white pattern scales in order to visually not compete with the main topic of the environment, the ADINA product mix itself.
The concept he came up with was to develop a sophisticated play of shades, made by using different measures of mixing black and white. On top of it, the meticulous arrangement of items adds delicate layer of colors. The result is a masculine, yes gentle, style – containing a rich variety of shades and textures on the range between black & white.
How to create a space in which each of these universes can be expressed from the colors, shapes, textures and images?, Why not think of a place that contains all these worlds?, A place that allows us tell stories from magic, technology, music and movement, a place in which small or huge stories can take place … a movie studio!!!
Converse as one of the brands that have made an icon in the sports industry, wanted to create a high-level flagship store in an important sector of the city of Bogotá, with a welcoming visual concept, is seeking a store concept where the product was the main character while maintaining the brand icons without losing its urban concept.