UK-based company ‘40075‘ appointed Elsa Lebedeva to design packaging and labelling for the two new products of the Repcillin range – Extra Mild Shampoo with Crocodile Oil and Wild Harvested Baobab Oil and Hair Conditioner with Crocodile Oil and Organic Marula Oil. Combining the healing benefits of pure Nile Crocodile Oil with other high-performing ingredients, this versatile product range offers authentic and highly effective skincare solutions to various skin issues and conditions. Based on a growing demand for natural traditional remedies to restore skin to its optimum health and vitality, the brief was to create packaging distinctive enough to attract attention, that is a 100% recyclable to promote low resin weight PET jars and bottles.

Design: Elsa Lebedeva

via Packaging of the World