CP Fresh Mart Interior & Brand Design by TRIAD, Shanghai – China

December 20th, 2015 by retail design blog

CP Foods, one of Asia’s largest food companies based in Thailand, commissioned TRIAD to re-envision the “ CP Fresh Mart” brand with a unique and distinguishing identity and interior design in order to tackle the fierce Chinese market. TRIAD provides the complete branding and design consultancy. CP Foods goal for 2015 is to establish their new brand of convenience stores in Mainland China, offering more fresh food and ready-to-eat products on a high quality level and 24h availability.


After intense market research and competitor analysis, TRIAD developed the complete branding, which stands for reliability as well as convenience with a unique and fresh visual design. Through a simple and recognizable color scheme and carefully chosen materials, TRIAD’s design provides a modern and highly scalable solution with a warm atmosphere.

Design: TRIAD China Ltd.


















Wodka Wanessa packaging by Gerlinde Gruber
The bottles are labelled with duct tape by hand - every bottle is unique. F...
Il Gusto imported grocery store by ninkipen!, Osaka - Japan
Il Gusto imported grocery store by ninkipen!, Osaka - Japan
River Island Store by Unibox Retail, Gateshead - UK
Combining advanced technologies in engineering and lighting Unibox Retail de...
LaViti branding and packaging by Enric Aguilera Asociados
Each product is wrapped in white with an illustration, stamped in red, which...

Leave a Reply

Your email address will not be published. Required fields are marked *