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Études Studio knows a thing or two about pop-up stores. Prior to opening its very first flagship store in the heart of the French capital’s Marais district, the French contemporary menswear brand has launched temporary retail spaces and installations both in Paris and far flung shopping destinations such as New York City and Seoul. And now, to give its sharp S/S 2016 collection additional exposure, Études Studio has returned to home turf, setting up shop at illustrious department store Le Bon Marché in St.-Germain. The pop-up, situated on the men’s floor in the basement, beckons fans from afar with a signature setting which references the brand’s permanent boutique across town. Furnishings are sleek and simple, comprising of transparent acrylic panels in a dark blue shade [open through Apr 2].

http://superfuture.com/supernews/paris-tudes-studio-pop-up-store

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