We are Matstudio, an architecture and design studio specialized in creating experiences through commercial interior design.
For the ECOALF (sustainable brand) Paris store, the main objective of MatStudio is for the customer to have an immersive experience within the Ecoalf space. To do this, the customer is surrounded by an atmosphere in which the use of materials is minimized to the maximum (reducing to just two), and in which floors, ceilings and walls all have the same natural finish so the garments can stand out. A studied illumination in which the spot projection is combined with the baths of light in the vertical and horizontal surfaces finally creates the effect.
Sustainability, experience and design finally meet in the same space