CK One & CK Be “we are one” Bottle MP3 Players

June 18th, 2011 by retail design blog

As a fragrance alone, CK One would probably not be a something we would feature here, but Calvin Klein re-packaged the product into an interesting casement. As part of the CK “We are One” campaign beginning this March, you will be able to purchase CK One or CK Be with an MP3 player and speaker that ties into their idea of “music as the universal language.” We couldn’t agree more.

http://www.selectism.com/news/2009/02/17/ck-one-ck-be-we-are-one-bottle-mp3-players/

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