Giallo shoe store by Luigi Rosselli Architects, Melbourne

December 2nd, 2011 by retail design blog

One of six stores we designed for this brand, this is the result of a Brand Spatial Design we developed for Giallo shoe retailer (Giallo means yellow). The design had to appeal to a younger working market and had to convey the dynamism and “wings at your feet” that the brand would offer. The tilted walls, doors and display have been intentionally used as dynamic elements. The main window display has a “sushi-train” conveyor belt rotating the shoes at eye level. Baked enamelled aluminium, Swedish vinyl and acrylic are the contemporary materials that feel at ease in this design as they would in a bullet train in Japan.

Awards:
Short listed for the IDAA 2004 Interior Design Awards.

Designed by Luigi Rosselli Architects











http://luigirosselli.com

SHOE STORES! Kathryn Amberleigh shoe store, New York
Kathryn Amberleigh's second location is now officially open for business. Th...
PCCW-HKT flagship store by Clifton Leung Design Workshop, Hong Kong
The application of wood evokes a sense of warmth to accentuate a “homey” amb...
Haven store, Vancouver - Canada
The new Haven store occupies a 2,500 sq.ft. [232 sqm.] space on the ground f...
Vanessa Seward boutique by Laurent Deroo, Paris - France
A tiered marble display is installed at the centre, matching the flooring of...

One thought on “Giallo shoe store by Luigi Rosselli Architects, Melbourne

  1. Interiors says:

    very nice interior work..

Leave a Reply