The show film is played in a ‘whispering’ window through which ‘space sounds’ and music are projected onto the street, encouraging shoppers to stop and engage. As the film ends, a series of lit footsteps appear to walk across the window bed, directing the consumer to the hero product; a beautifully hand crafted Ermenegildo Zegna Couture shoe.
Archive for the ‘visual merchandising’ category
In some windows feathers swirled like autumn leaves, in others – they gently fell down at the ground. Window dressings were coupled with the images on the demonstration monitors. Jewelry in the presentation windows looked in their “best light”. Regarding the autumn theme, we proposed decorative panels made of acrylic with internal illumination.
Engage designs & delivers kinetic structure for designer shoe manufacturer’s new Covent Garden retail outlet. Comprising 21 clear acrylic boxes each displaying a single Melissa shoe, the bespoke DMX-controlled kinetic sculpture is the centrepiece of the store’s creatively styled contemporary interior.