The conceptual proposal is to approach the product to the maximum expression of freshness. These eggs was literally taken fresh from the nest! Being an organic product, they also must transmit a premium royalty which is represented by his eco-packaging. The cockade shape works perfectly when it’s exhibit at the market shelves.
Posts Tagged ‘BRANDING’
Heim is a Germany high-end home furnishings retail store in Indonesia, based in Jakarta and Surabaya. It is the authorised International distributor for Leicht Kuchen and Rolf Benz. As a client of VisualCast Designology, the project included logo, store development, launching event book design and calendar design.
On the first side of the coffee bag I displayed the name of each coffee and around the bag I portrayed hills, because all around Trbovlje there are hills. The illustration is made with a linocut technique and the typography is made with a template and in handwriting to make it look like punk graffiti.
Each product has a ‘little’, which is positioned under larger-than-life product images to highlight the Independent message of ‘huge flavours, small prices’. The juxtaposition of the ‘littles’ versus the giant products is also a nod to local and independent stores taking on the larger retail competitors.