The basic layout of the exhibition stand takes the visitor on a meandering journey through different spatial scenarios. Different sections of the stand are delineated by means of a black carbon-fibre curtain that was specially developed for this exhibition.
Posts Tagged ‘Cologne’
Free standing wall panels produced a fluid space. In the front area formed Cooking Demo, Welcome Counter and Patricia Urquiola design freestanding blocks that guided the visitors inside the fair stand. In the walls bounding installation situations for more product highlights as well for the series products have been created.
Design of the stand takes inspiration from indoor-outdoor living fusion. The outside elements melting down in indoor living. The 2 living concepts in fusion of color, style and design of furniture. Main colors this year where BLUE, GREY and BEIGE and our theme was called PEACE TIME, living in a perfect harmony between outdoor and indoor.
The Vodafone Flagshipstore in Cologne defines the core of the Vodafone Brand personality with service for all customer needs manifested in a holistic brand experience. A brand new approach for the customer journey offers a great experience from a welcoming gesture, interactive browsing, creative consultation, to leaving the store with an (inspirational or positive) lasting impression.