In 2012 we helped IKEA in putting together a commercially strong range of paper products, such as giftbags, wrappingpaper, note books, paper clips, paper boxes etc. We also designed the store experience for the paper department with lots of bright colours and colourful patterns. The department is placed downstairs in the Market Hall area and really stands out well among the other products near by. Hopefully this concept will be picked up by other IKEA stores in the world and will create as much attention among their customers as it has done so far in Britain and Sweden.
Designed by Kollo
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