The idea behind the branding was to invoke a sense of nomadic adventure as well as a touch of humor (hence the camel). The bagged tea blends all come with the same wonderful engraving by Martin Elias Ridinger, and all other packaging (to come soon) will incorporate other engraved backgrounds that speak to the same sense of adventure. These special tea blends celebrate the thousands of years of tea drinking tradition with a nod to innovative combinations and a touch of whimsy.

Design: Anna Ropalo

via Packaging of the World