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Lidl Pop-Up Store by ACTINCOMMON, Hamburg – Germany

posted by retail design blog on 2016-11-22

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ACTINCOMMON designs the first temporary Lidl pop-up store in Hamburg. Right in the heart of up-beat shopping on Neuer Wall Lidl found itself amongst the high-society. Lidl used the marketing stunt to launch its latest fashion line of cashmere clothing parallel to the introduction of their first TV campaign.

Photos Laura Droße / Lidl

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