During the last semester, my assignment for packaging design was to pick a brand from food/beverage industry and to redesign its packaging. I’ve decided to go with Julius Minas coffee, and it took me a while to come up with a final result because all the sketches I’ve been previously developing ended up reminding me on packaging designs that already exist. I wanted it to be striking, to draw attention and be noticeable on the shelves.
Design: Sonja Kušumović
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