Traditional sales centers featuring monotonous function and luxurious design are loosing their battlefield as the competition over marketing skills is becoming more fierce for real estate developers. Innovations are urgently needed to overcome the restraints of design in the industry. Wantou (Anhui Investment) & Vanke • World of Art sales center is located in the rapidly developing new district of Hefei City, surrounded by broad view and beautiful landscape.
This community integrates the residential, senior care and education facilities into the same place. It embodies the combination of Vanke’s vision of designing better living scenarios with urban planning. The end product is a tranquil low-density residence within a bustling neighborhood. People can easily access schools, park, entertainment, senior care services, gardens and squares over the 86,000 sq. meters of area.
Kyle Design hopes that the multiple scenes can stimulate people’s imagination about good life the first time they step into the sales center. What is innovative in the project is that it not only accommodates marketing with culture, but also transforms and extends the function of the space. Initially a sales center, then a kindergarten as education facility and eventually a public community center, the project grows with the city.
Design: Kyle Chan & Associates Design
Photography: Dick Liu