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Architects from SA lab reconstructed Crane Design showroom into an adaptive space with unique parametric structure to exhibit products of brands: Antonio Lupi, Ex-t, Lago etc.
SA lab explored modern galleries to find a balance between static and dynamic elements of the space. Visiting a gallery is a journey to an artistic world, where everyone finds his or her own points of interest. The visitor of the showroom is not just a buyer, but an explorer of the space.
The reconstruction took 1,5 year to complete step by step. The showroom was still functioning during the process.
Flexible and transformable spaces are a necessity in a modern way of life. SA lab has created an adaptive space, open for any changes and different scenarios.

Designed by SA lab

Photo by Ilya Ivanov

2nt room exposition design by Elena Sidorina

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