Ippolito Fleitz Group designed the Max Zone Show Office & Sales Center in Foshan, harmonizing contemporary design with Lingnan cultural elements to foster innovation and employee well-being in the tech hub.

Situated in the heart of Guangdong Province within the thriving Greater Bay Area (Guangdong-Hong Kong-Macao), Foshan is a vibrant city steeped in history and culture, continually evolving through high-tech industries and intelligent manufacturing. In this dynamic city, Shanghai Gold Concord Group has developed the new MAX Zone Technology Park, a hub for the region’s rapidly expanding smart manufacturing sector, which focuses in particular on robotics and new energy technologies. IFG was commissioned to design the interiors of the 600-square-metre Sales Centre and the 1,850-square-metre Show Office within the park.

The journey begins at the Sales Centre, where Lingnan (or more narrowly Cantonese) culture is the core inspiration. Known for its climate-responsive architecture, refined craftsmanship and lively traditions such as martial arts and lion dancing, Lingnan culture shapes the building’s design at every turn.

The ground-floor lobby reimagines Lingnan archways through a contemporary lens. A delicate veil of water encircles the reception area, reflecting the dancing dragon motif depicted on the façade. The flooring, inspired by traditional Lingnan parquet designs, blends varied textures and materials to create spatial depth. Handcrafted artefacts, including woven blankets, wood carvings and sculptures, pay homage to the region’s rich cultural heritage.

The Show Office carries the theme of exploring the energy of gathering through its five floors, beginning at the ground-floor entrance. The fluid curves of the reception desk and ceiling cut-outs encourage a sense of movement and vitality, fostering a dynamic corporate culture. A circular display at the entrance showcases flagship products, accompanied by interactive screens that narrate the company’s vision. A sculptural staircase acts as a vertical link, promoting spontaneous encounters and encouraging walking as a healthy alternative for moving between floors.

The second floor features a state-of-the-art conference capsule surrounded by ergonomic workstations and seminar areas, all equipped with high-end office furniture to support comfort and employee well-being. Openings recalling traditional Chinese visual framing motifs highlight a robotic workshop and underscore the company’s legacy of technological innovation and excellence.

The upper floors embrace an agile understanding of the four designs, blends varied textures and materials to create spatial depth. Handcrafted artefacts, including woven blankets, wood carvings and sculptures, pay homage to the region’s rich cultural heritage.

The Show Office carries the theme of exploring the energy of gathering through its five floors, beginning at the ground-floor entrance. The fluid curves of the reception desk and ceiling cut-outs encourage a sense of movement and vitality, fostering a dynamic corporate culture. A circular display at the entrance showcases flagship products, accompanied by interactive screens that narrate the company’s vision. A sculptural staircase acts as a vertical link, promoting spontaneous encounters and encouraging walking as a healthy alternative for moving between floors.

The second floor features a state-of-the-art conference capsule surrounded by ergonomic workstations and seminar areas, all equipped with high-end office furniture to support comfort and employee well-being. Openings recalling traditional Chinese visual framing motifs highlight a robotic workshop and underscore the company’s legacy of technological innovation and excellence.

The upper floors embrace an agile understanding of the four principles of work – concentration, communication, collaboration and contemplation – through layouts designed to stimulate creativity and teamwork. Flexible workspaces, modular furniture and adaptable partitions cater to various discussion and meeting formats.

Employee well-being is at the heart of the souterrain, which houses extensive sports facilities, including basketball courts, climbing walls and a gym designed for relaxation and stress relief. A mezzanine on this level celebrates Lingnan’s tradition of hospitality, offering private banquet spaces enclosed by faux fur curtains. These lead to a dining area centred around a natural marble table, perfect for intimate gatherings in a hospitality driven environment.