ABOUT
Solario is an innovative Brazilian sunscreen brand that developed this product for people who stay active and follow the sun throughout the day. The sunscreen comes in a compact stick format, making it easy to carry and reapply wherever the sun leads — from the city to the beach.
SOLUTION
The core metaphor of the project is the movement of the sun. As it rises higher in the sky, stronger protection becomes necessary. This idea is translated into the product line through different SPF levels. Each stick features an exotic fragrance and a color palette inspired by the sky at the moment when the sun reaches a specific position — from soft morning tones to intense midday hues.
A holographic coating is applied to the packaging surface to reflect light at different angles, recreating the natural glare of sunlight and referencing the vivid visual atmosphere of Brazil.
RESULT
The project results in an engaging, non-routine experience of interacting with an everyday skincare product. By combining compact functionality, intuitive navigation through SPF levels, and a design system tied to the movement of the sun, the product encourages regular use and emotional connection. Solario positions sunscreen as a natural part of an active, sun-driven lifestyle.
Designed by Olya Kotelnikova
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