Dior already has an extensive retail network across Japan with standalone boutiques and shop-in-shops, especially in Tokyo‘s sprawling metropolitan area. Historically, the Parisian fashion house has had a special relationship with the Land of the Rising Sun, given designer Christian Dior‘s fascination with its unique and sophisticated culture. Mind you, this has been the case since the inception of the house in 1947. In celebration of this longtime bond, Dior has inaugurated a new shop-in-shop dedicated exclusively to menswear at Seibu Ikebukuro department store in Tokyo‘s Ikebukuro area. Occupying a spacious unit on the ground floor, demarcated with a façade and alluring window installations, the design of the shop-in-shop has been created in-house, and takes ample cues from the Dior flagship store of flagship stores on swanky avenue Montaigne in Paris, featuring a number of settings to present different segments of the latest men’s collection designed by creative director Jonathan Anderson. © superfuture