The Kungfu Froggy is the leading brand of bullfrog dining in the catering industry. Its restaurant culture is based on the intellectual property of “Kungfu Hero”, so the brand has a unique and consistent visual identity. As the times go and consumer habits change, the Kungfu Froggy is exploring new possibilities in its IP of “Kungfu Hero”.
The first Kungfu Foggy restaurant opened in Hangyang International City, Nanning and it is of great significance to the brand. It is the first stop to upgrade it into a restaurant brand with culture. The brand decided to go back to where it began and renew the image of the monumental first restaurant.
Chief Designers: Zhenyu Yang, Sam Liang, Vivi Wu
Design Team: Hu Qiao, Gu Songyu
Client Team: Chi Kun, Pu Henguang, Wei Juhui
Design Phase: January – April 2021
Completion: August 2021
Location: 4F Hangyang International City, Minzu Avenue, Nanning, Guangxi
Area: 300㎡
材料:定制环氧树脂瓦,沃克吕兹瓷砖,纤维水泥板,木贴面,木纹膜,喷砂不锈钢
装置制作:艺术工作室
客户:功夫青蛙
译者:可可·科尔
摄影:Yuuuunstudio