Our association with Harvey Nichols goes back many years and we created their first Turkish store in Istanbul two years ago. The second Harvey Nichols store in Turkey needed to build on the success of the first, but without simply duplicating its design. It had to be a store in its own right, offering a distinct shopping experience, and with all the values you expect from Harvey Nichols.
Based in the Kent Park shopping centre Ankara, the store was to occupy a vast site on a single floor. A long open store, with low ceilings and peppered with large columns, it had a layout that posed a big challenge.
A hexagonal treatment was used to separate areas of the store, creating distinct zones – either through their use in different forms on the floor, or through walls that divided up the space.