For Gestuz’s first physical store, we have tried to clarify the brand both physically and conceptually by creating a focused universe that both supports and highlights the basic and essential elements of the brand. Our task is developed from an already clearly defined brand DNA and a number of key items that have always followed the collection. All furniture, in addition to the clothes racks, is custom designed – we wanted to give the brand the best of the best and create a very focused universe, sharing the same uncompromising style as the style of the brand itself. We have created furniture that match each other to the smallest detail; furniture that with their different expressions, materials and colours creates the framework for Gestuz.