Bread & Butter Berlin 2012 – EASTPAK

February 13th, 2012 by retail design blog

From a company that produced backpacks for the U.S. army in the 50s to the hip and happening lifestyle brand it is today… EASTPAK owes its early transformation to Mark Goldman who joined his father’s business in 1976. The brand has since become synonymous with fun, innovative, functional and virtually indestructible bags and travel gear worldwide. EASTPAK produces backpacks, shoulder bags, travel gear, apparel and accessories designed to unleash the urban ingeniously thoughtful features to enable and enrich life in the city.

Photography: Zsolt Istvan Posta
Images courtesy of RetailDesignBlog

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