El Palacio de Hierro Interlomas by PDT International, Huixquilucan – Mexico

March 26th, 2012 by retail design blog

A.R.E. Awards – Department Store – Grand Prize

With a different experience in each department yet all united under one concept of luxury design, this 333,000-square-foot department store embodies the marketing theme, “Discover how many worlds fit in one Palace.” From decoration to colors, from light to sound, and from props to merchandise, each department is a different shopping experience.

Customers move through merchandise without a central corridor, and printed elements were replaced by a 2,100-square-foot screen in the façade; 114 more screens throughout the store add energy in an unobtrusive way. The entire store was designed from the visual merchandising point of view, creating early project focal points and developing the work and design around the, such as stitched wood trees, and welcoming sports mannequins.

Designed by PDT International













Interactive window display by Hyper Island students
The incredibly innovative Hyper Island WeSC window display may be simple in ...
au Shop by Torafu Architects, Tokyo
The curved profile of the furniture gives a softer impression, contrasting w...
Chanel windows 2013, Vienna
Chanel windows 2013, Vienna
Mulberry flagship store by Universal Design Studio, Singapore
On the ground floor, an open, informal zone populated with sculptural forms ...

Leave a Reply