The first flagship store of the Taiwanese ceramics maker Acera will be unveiled on the occasion of its grand opening on July 17th 2012 in Taipei. Acera is a family company based in Taiwan and Shanghai and operating throughout the whole of China. Stemmed from the centuries-old tradition of Taiwanese ceramics, Acera is specialized in home accessories, offering a wide range of one-off pieces as well as a rich catalogue of traditionally decorated mugs.
For its first store in the heart of Taipei, Acera has teamed up with the Italy-based design agency, the Hangar Design Group. Clothed in golden leaves and warm colours, the two-storey boutique stands out for its mix of materials: wood, gold leaf, and ceramics are used throughout the store, in patterns echoing traditional Chinese designs in a contemporary interpretation. The final look matches the brand’s style based on colour, tactile sensations and decorations at a crossroads of tradition and modernity.
Hangar Design Group is an international creative firm founded in 1980. Right from the start, the aim of the studio was to gather under one name the various departments dedicated to communications, graphics, retail, industrial design and branding strategies. Today operating in Europe, Asia and America, Hangar Design Group is a multidisciplinary company with its headquarters in Italy.