Surface to Air store by Federico Masotto, Paris

January 9th, 2013 by retail design blog

Hot on the heels of the upgrade of its outlet in São Paulo to a flagship store, Surface to Air opens a second store in the french capital. It’s located in St.-Germain, a leafy area which has seen a surge in retail activity in recent months. The retail space measures a compact 50 sqm. [538 sq.ft.] and similar to the brand’s other stores, it’s designed by Paris-based architect Federico Masotto.

The interior accordingly recaptures the visual codes of these flagships, with the key material – marble – this time interpreted in vivid colours. The new Surface to Air store is dedicated entirely to the brand’s women’s collections.

http://superfuture.com/supernews/paris-surface-to-air-store-opening-22296

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