The cola-bow installation by Penda at Student Beijing Design Exhibition

October 31st, 2013 by retail design blog

The cola-bow is a public art installation made out of more than 17.000 recycled plastic bottles, which were braided to create a shape inspired by the swings of the Coca-Cola logo. more than 17.000 bottles were collected by a joint initiative of universities around Beijing and Coca-Cola China to give citizencs a bottle of Coke for every 10 empty ones brought back to a recycling spot.

The amount of collected plastic bottles ended up in an entrance conopy to the 2nd universal university creation expo. The installation should also serve as a statement against plastic pollution by taking trash and turning it into a shelter. A lot of things which are most convient to us are made out of plastic. A too small percentage of this plastic waste end up in recycling bins.

To make matters worse, plastic is persistent in the environment where it can remain up to 450 years. Surrounded by increased pollution every, the sculputure can also be seen as a reminder for creating awareness to recycle plastic waste.

Designed by Penda

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2 thoughts on “The cola-bow installation by Penda at Student Beijing Design Exhibition

  1. Hannah says:

    This is a really beautiful intuitive structure, I love that it can act as a type of shelter and at the same time raise awareness that we should be recycling our waste.

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