aesop boutique by Dimore Studio, Milan – Italy

January 29th, 2016 by retail design blog

Recognized by their signature packaging and the individuality of each one of their boutiques, Australian skincare brand aesop has established a second store in Milan. Based in the historical center, the authentic and distinctive interior is set within a 35 square meter space and created in collaboration with Milanese design firm Dimore Studio.

The interior is composed of glossy finishes illustrated with the teal tiling covering the walls, planes and arches of the ceiling. display cabinets framed with rounded windows – each accentuated by a silver rim – wraps around the inner walls of the scheme and offer glimpses of the neatly lined selection of products. Two large disks suspended by brass rods acts as the source of light, while a stainless steel sink sits underneath acting as a core element within the space.

Furthermore, the boutique is distinguished by its color palette. Muted greens, yellows and pastel pinks contrast and highlight the whimsical essay on materials that reference butler pantries’ of 1930s Italian villas. The elegant cohesion of tones and materials form a calm elegance, inviting clients to freely engage and browse aesop’s products, while enjoying the characteristic setting at the same time.

http://www.designboom.com/architecture/aesop-corsa-magenta-dimore-studio-milan-01-25-2016/

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