Bruut 2.0 store by Mietze Onderwater, Hoofddorp – Netherlands

February 15th, 2017 by retail design blog

Since the popularity of Bruut Sneakers we had to move to another location. From our previous store of 60 sqm to our new store which has 280 sqm. With a minimalistic design, high attention to details, a 11 meter long wall filled with sneakers. Sneaker store Bruut is the luxury boutique in Hoofddorp that specialises in the newest limited edition footwear for trendy youngsters and everyone who loves shoes. Situated in the centre of town and near its very own recently opened hamburger joint Brute Burgers, the brand is creating its own small community.

Collaborations with renowned dj’s and young entrepreneurs as Daily Paper and DeZeep makes Bruut grow in the large creative scene. With the store all black and white and with glass windows from ceiling to floor, having all shoes lid up by beautiful LED’s and displayed on glass shelves makes the shoppers feel like they are in sneaker-heaven surrounded by sporty treasures. “Sneakers are a way of life”, says the passionate people at Bruut. “People visit this store for the experience, the welcoming atmosphere and the newest trends in today’s world of sneakers.”

Design: Mietze Onderwater
Photography: Francisco Van Santen

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