Posts Tagged ‘dfrost’

Victorinox – Watches 2016 window display by DFROST, Worldwide

December 17th, 2016



To demonstrate the strength and uniqueness of the watches, their design was translated into spatial terms like an exploded-view drawing. Individual elements of the key-product in larger-than-life format were arranged in a row.

KJUS_7Sphere visual display by DFROST, Stuttgart – Germany

December 16th, 2016


The scalable visual display campaign functions not only as shop window but also in-store. The clean design creates a visual experience around brand and product both in the window and in-store.

Breuninger 135th anniversary window display by Dfrost, Düsseldorf – Germany

November 23rd, 2016



Colourful silhouettes are presented in and on the windows and invite to join the party. Happy Birthday!

Breuninger City Comfort by DFROST, Stuttgart and Düsseldorf – Germany

October 16th, 2016

The staging of products is delivered by extensive graphic patterns that are supported by distinct depth and changing accentuated lighting, which creates a powerful composition.

Lumas – New Collection windows by DFROST

August 12th, 2016

A banner in springlike light pink surrounds the artwork lifting it from the background. The flower motif as cutout and window sticker emphasizes the features on two levels.

LUMAS XMAS 2015 Windows by DFROST, Hamburg – Germany

December 27th, 2015



LUMAS AND THE ART OF GIVING

Oliveda flagship store by DFROST, Berlin – Germany

November 29th, 2015

The store design realised by DFROST impresses by an unfussy and effective range and a natural and minimalist interior architecture.

Cadenzza Salzburg Festival Windows by DFROST, Salzburg – Austria

September 6th, 2015



Curtain up: DFROST impressively brings to life the costume sketch of the Paramour\’s dress from 2013 of Hugo von Hofmannstha\’s morality play Jedermann within Cadenzza’s window display for a period of two weeks at the traditional Salzburg Festival.

Cadenzza Concept Store by DFROST, Innsbruck – Austria

July 22nd, 2015



Just imagine: You are buying jewelry in a shop that resembles a fashion magazine in 3D; a shop in which there are no sales staff but rather advisors, who treat their customers like allies, on the same wavelength; a shop in which the presentation does not overwhelm the pieces but rather celebrates them with sensitivity; a shop with entirely new furniture elements and sales concepts.

BABOR Fluids Campaign by DFROST, Hamburg – Germany

May 7th, 2015

Passers-by almost can’t take their eyes off the new BABOR window display campaign in the Hamburg flagship store.

Victorinox Jacket window installation by dfrost

December 26th, 2013

In a cool blue fluorescent ambience the jacket is presented as high tech product with every single detail. Special features are highlighted by an X-ray scenery that stages the specific product features via digital image frames.

Victorinox Swiss Army Knife campaign by dfrost

December 18th, 2013

In January, Victorinox called for a design competition for its limited edition of the classic series. More than 1380 proposals from 340 designers in 51 countries were recieved. Detail-loving miniature worlds showcase the 10 winning designs in a stunning way.

Peak Performance special window installation by dfrost, Stockholm – Sweden

September 27th, 2013

The flagship store in Stockholm showcases its first theme “Unexpected Functionality” by a huge mountain scenery setup. A special light installation simulates the lighting atmosphere of a whole day – from sunrise to sunset.

Iconic style for Porsche Design by dfrost, Milan

July 2nd, 2013

This year’s Porsche Design Travel Week setup at La Rinascente zooms in details! Three-dimensional installations made of fluorescent acrylic glass are focusing on the high-quality materials and sophisticated details of the Roadster-series. Iconic style in close-up!

Tommy Hilfiger Tailored at 14 oz. by dfrost, Berlin

February 18th, 2013

On the occasion of this year’s BBB Tommy Hilfiger Tailored was presented at 14 oz. – Kudamm’s hottest spot. In a classic but zeitgeisty manner the fall/winter 2013 pre-collection was introduced to the consumers.

Swarovski XMAS campaign 2012 by dfrost

December 16th, 2012

This year’s eye-catching Swarovski Christmas campaign invites you to a chromatic flight into a world of different shades of warm gold-shimmering impressions.

Swarovski Fall 2012 campaign by dfrost

October 16th, 2012

The worldwide window and instore campaign is inspired by rock music: A cool mix of materials underlines the dynamic and modern approach of the new FW 2012 season of Swarovski. Black surfaces and mirrors create a contemporary tension with graphics in electric blue.

Tom Tailor voodoo windows by dfrost, Berlin

July 25th, 2012

The collection’s remix is represented in the window setup and material mix: Wood sets the tone – mixed with prints, denim, vintage and contemporary graphics plus custom artful pieces. The college Voodoo party with DJ, drinks & Voodoo dolls invites the viewer into the mystic ‘House of Voodoo’.

Special window installation for Porsche Design by dfrost, Milan

July 19th, 2012

The special Porsche Design window installation of the Travelweek at La Rinascente/Milan lights up the award-winning products in a unique way. Dynamic light effects highlight the award winners. The products are showcased in front of a black background bywhite & red LEDs.