Posts Tagged ‘dfrost’

Essence – Maker Shop by DFROST, Berlin – Germany

June 11th, 2017

Light installations, specially developed graphics and photo wallpapers complement the experience. Supporting the selfie lifestyle was one of the main criteria of the design concept.

Swarovski – Crystal Lab by DFROST, Dubai

June 10th, 2017

Products of any size can be elegantly presented – from accessories to fashion. High-quality materials like marble and polished metal emphasise the ambitions and premiumness of the Crystal Lab and the glamour of the Swarovski brand.

Liebeskind – Summer 2017 windows by DFROST, Worldwide

June 9th, 2017

Focus of the Liebeskind Summer Campaign is entirely on the key piece of the collection – a backpack in snake’s skin look. For the optimal focusing on the highlight product a flexible decoration element with a strong visual statement was developed.

Victorinox – The New Spartan windows by DFROST, Stuttgart – Germany

June 8th, 2017

The strong character of the new black and white Swiss Army Knives serves as conceptual basis for the window display. High demand to design, the elegant appearance and the special black blade require a strong window design, which reflects the qualities of the products.

Candice Cooper – Color Rocks by DFROST, Stuttgart and Düsseldorf – Germany

March 29th, 2017

Colorful Spring: For the new ROCK Basic Collection of the Italian shoe brand Candice Cooper an innovative pop-up concept was developed, which is installed at Breuninger Stuttgart and Düsseldorf. Focus of the remarkable presentation is on the variety of colors and exclusiveness of the handmade leather shoes.

VICTORINOX Cutlery windows by DFROST, Worldwide

March 27th, 2017

Inspired by the mechanism of a slot machine the window concept displays the various application possibilities of the CUTLERY collection in a bold, playful and cheerful way. A frame demonstrates the variety of combinations – the right style for every purpose.

Victorinox – Watches 2016 window display by DFROST, Worldwide

December 17th, 2016



To demonstrate the strength and uniqueness of the watches, their design was translated into spatial terms like an exploded-view drawing. Individual elements of the key-product in larger-than-life format were arranged in a row.

KJUS_7Sphere visual display by DFROST, Stuttgart – Germany

December 16th, 2016


The scalable visual display campaign functions not only as shop window but also in-store. The clean design creates a visual experience around brand and product both in the window and in-store.

Breuninger 135th anniversary window display by Dfrost, Düsseldorf – Germany

November 23rd, 2016



Colourful silhouettes are presented in and on the windows and invite to join the party. Happy Birthday!

Breuninger City Comfort by DFROST, Stuttgart and Düsseldorf – Germany

October 16th, 2016

The staging of products is delivered by extensive graphic patterns that are supported by distinct depth and changing accentuated lighting, which creates a powerful composition.

Lumas – New Collection windows by DFROST

August 12th, 2016

A banner in springlike light pink surrounds the artwork lifting it from the background. The flower motif as cutout and window sticker emphasizes the features on two levels.

LUMAS XMAS 2015 Windows by DFROST, Hamburg – Germany

December 27th, 2015



LUMAS AND THE ART OF GIVING

Oliveda flagship store by DFROST, Berlin – Germany

November 29th, 2015

The store design realised by DFROST impresses by an unfussy and effective range and a natural and minimalist interior architecture.

Cadenzza Salzburg Festival Windows by DFROST, Salzburg – Austria

September 6th, 2015



Curtain up: DFROST impressively brings to life the costume sketch of the Paramour\’s dress from 2013 of Hugo von Hofmannstha\’s morality play Jedermann within Cadenzza’s window display for a period of two weeks at the traditional Salzburg Festival.

Cadenzza Concept Store by DFROST, Innsbruck – Austria

July 22nd, 2015



Just imagine: You are buying jewelry in a shop that resembles a fashion magazine in 3D; a shop in which there are no sales staff but rather advisors, who treat their customers like allies, on the same wavelength; a shop in which the presentation does not overwhelm the pieces but rather celebrates them with sensitivity; a shop with entirely new furniture elements and sales concepts.

BABOR Fluids Campaign by DFROST, Hamburg – Germany

May 7th, 2015

Passers-by almost can’t take their eyes off the new BABOR window display campaign in the Hamburg flagship store.

Victorinox Jacket window installation by dfrost

December 26th, 2013

In a cool blue fluorescent ambience the jacket is presented as high tech product with every single detail. Special features are highlighted by an X-ray scenery that stages the specific product features via digital image frames.

Victorinox Swiss Army Knife campaign by dfrost

December 18th, 2013

In January, Victorinox called for a design competition for its limited edition of the classic series. More than 1380 proposals from 340 designers in 51 countries were recieved. Detail-loving miniature worlds showcase the 10 winning designs in a stunning way.

Peak Performance special window installation by dfrost, Stockholm – Sweden

September 27th, 2013

The flagship store in Stockholm showcases its first theme “Unexpected Functionality” by a huge mountain scenery setup. A special light installation simulates the lighting atmosphere of a whole day – from sunrise to sunset.