The Counter’s Christmas/New Year’s window entitled “Eyewear Wonderland” that is an eyewear store located in Beirut Souks. Designed, conceptualized and handcrafted by Rami Dally the installation has been made out of hand-dyed wool, mohair, fabric, crochet, and raw silk assembeled with the new collection of eyewear to create a floating land of curiosities. Hence, the campaign features one of a kind magical realm that could only be seen in faraway lands, an eyewear wonderland. The campaign is run through the chain of six stores across the middle east.

Photography by Rami Dally