Apolis, which translates as “global citizen,” is a living and breathing social enterprise that equips and empowers people through opportunity. The Apolis customer appreciates smart and simple design, but they also are searching for products with a functional purpose. Apolis packaging features the Apolis crest which summarizes the brand.
The eagle represents industry and the candle represents advocacy. “Advocacy Through Industry” is the Apolis brand (and founders Shea and Raan Parton’s) goal to harness the power of business to create social change.
http://www.thedieline.com/blog/2013/1/30/brand-spotlight-apolis.html