Jamieson Smith Associates was appointed to update the formal and casual dining and cookwares department for Conran Shop’s flagship store in Fulham Road, Chelsea. We designed a timeless, classical English concept for the prestigious store, famed for its stylishly designed homewares.

Simple bench style characteristics were incorporated, with features including a mix of traditional timber on a metal framework for formal and casual china providing a contemporary take on a Welsh dresser style while a stylish pantry idea was chosen to house china, mugs and plates stacked high behind slim, metal framed doors.

White marble worktops, white oak shelves, and muted greys show off the products on display to their optimum and a homely environment was created by linking kitchen and dining settings.