Recently, David Lawrence fashion brand went under a transformation on the design intent going forward for its new stores and planned refurbishment of key stores. The new design has taken inspiration from overseas and to create a new premium experience for their customers. The design incorporates a clean simplicity, premium finishes of high polished stainless metal joinery, tinted glass and fabric inset panelling, timber veneer finished joinery and fabric lined walls.
The flooring incorporates a unique ceramic tiled pattern of muted main body tile with imported Italian timber look ceramics which also feature as a specialty to the wall joinery. Specialty inset lighting channels also assist with the clean simplistic approached to look of the store. The new design was created in house by the National Store Design Manager in conjunction with the David Lawrence Creative Director and Exec team. The fitout and joinery be Krueger’s shopfitters Melbourne. The lighting design by Ambience Lighting Melbourne.
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